Making every interaction matter

I am Fabio Sarotto, a Product Designer focused on turning complex concepts into simple, user-friendly interfaces. I design experiences that feel effortless for users while supporting business goals.

Design mobile apps from wireframes to 2M+ users, ensuring clarity across a wide telco audience

Design mobile apps from wireframes to 2M+ users, ensuring clarity across a wide telco audience

What is my approch?

Research-led design

I ground my design process in meaningful insights to solve the right problems with clarity.

Research-led design

I ground my design process in meaningful insights to solve the right problems with clarity.

Scalable solutions

I craft systems that grow with the product, remaining consistent, adaptable, and built for the future.

Scalable solutions

I craft systems that grow with the product, remaining consistent, adaptable, and built for the future.

Business outcomes

I create solutions that fuel growth, improve efficiency, and deliver measurable impact.

Business outcomes

I create solutions that fuel growth, improve efficiency, and deliver measurable impact.

Who I am?

I started as a graphic designer specializing in brand identity and print. After a web development specialization at the International School of Comics, I shifted to building websites and discovered my passion for UX/UI design, which led me to a UI master at Talent Garden. After graduating, I joined Userbot as a UX/UI designer, focusing on product features, web interfaces, and user testing. Now at Iliad Italia, I lead the product design of the mobile app, which topped the App Store and Play Store in February 2025. I also developed a UiKIt to streamline feature deployment and created AI-powered tools with Figma Make to optimize the design workflow and improve efficiency. I believe great design transforms complexity into clarity. Guided by curiosity and purpose, I thrive in collaborative environments, creating scalable, user-centered solutions that deliver real value. I’m passionate about exploring new technologies and turning them into meaningful experiences.

Who I am?

I started as a graphic designer specializing in brand identity and print. After a web development specialization at the International School of Comics, I shifted to building websites and discovered my passion for UX/UI design, which led me to a UI master at Talent Garden. After graduating, I joined Userbot as a UX/UI designer, focusing on product features, web interfaces, and user testing. Now at Iliad Italia, I lead the product design of the mobile app, which topped the App Store and Play Store in February 2025. I also developed a UiKIt to streamline feature deployment and created AI-powered tools with Figma Make to optimize the design workflow and improve efficiency. I believe great design transforms complexity into clarity. Guided by curiosity and purpose, I thrive in collaborative environments, creating scalable, user-centered solutions that deliver real value. I’m passionate about exploring new technologies and turning them into meaningful experiences.

Let's get in touch!

Designed by Sarotto Fabio, built in Framer

Designed by Sarotto Fabio, built in Framer

Making every interaction matter

I am Fabio Sarotto, a Product Designer focused on turning complex concepts into simple, user-friendly interfaces. I design experiences that feel effortless for users while supporting business goals.

What is my approch?

Research-led design

I ground my design process in meaningful insights to solve the right problems with clarity.

Scalable solutions

I craft systems that grow with the product, remaining consistent, adaptable, and built for the future.

Business outcomes

I create solutions that fuel growth, improve efficiency, and deliver measurable impact.

Who I am?

I started as a graphic designer specializing in brand identity and print. After a web development specialization at the International School of Comics, I shifted to building websites and discovered my passion for UX/UI design, which led me to a UI master at Talent Garden. After graduating, I joined Userbot as a UX/UI designer, focusing on product features, web interfaces, and user testing. Now at Iliad Italia, I lead the product design of the mobile app, which topped the App Store and Play Store in February 2025. I also developed a UiKIt to streamline feature deployment and created AI-powered tools with Figma Make to optimize the design workflow and improve efficiency. I believe great design transforms complexity into clarity. Guided by curiosity and purpose, I thrive in collaborative environments, creating scalable, user-centered solutions that deliver real value. I’m passionate about exploring new technologies and turning them into meaningful experiences.

Let's get in touch!

Designed by Sarotto Fabio, built in Framer

Create a free website with Framer, the website builder loved by startups, designers and agencies.