I design digital experiences to empower people's lives and to unlock strong business value.

About me

I started as a graphic designer specializing in brand identity and print. After a web development specialization at the International School of Comics, I shifted to building websites and discovered my passion for UX/UI design. This led me to a UI master’s at Talent Garden. One week after graduating, I joined Userbot as a UX/UI designer, focusing on product features, web interfaces, and user testing. Now at Iliad Italia, I lead the product design of the mobile app for 11 million customers, which topped the App Store and Play Store in February 2025. I also developed a UI Kit to streamline feature deployment and established a UX research workflow to enhance user insights. I’m passionate about exploring new technologies and their real-world impact.

Skills

UX Design

Research user personas to explore needs and pain points, design low-fidelity wireframes to test the user flow.

Design System

Create design system foundations and components variables, to make design more consistent and help developers.

UI Design

Transform wireframes to interfaces, merging design system components into patterns, following 8px grid system.

Prototyping

Animate interfaces with interactions and animations to communicate ideas with developers and product managers.

Let's get in touch!

Designed by Sarotto Fabio, built in Framer

Designed by Sarotto Fabio, built in Framer

Designed by Sarotto Fabio, built in Framer